WHO WE ARE

Hi, there.

We're SO Diamonds!

Welcome to SO Diamonds, where beauty, brilliance, and sustainability meet affordability.

In 2023, a simple yet powerful idea sparked during a heartfelt conversation between my wife and me. She envisioned a world where the timeless elegance of diamonds could be accessible to everyone, without the high costs or environmental concerns of traditional mining. Inspired by her vision, we set out on a journey to make this dream a reality.